MIKE TURNER

These letters — each a meticulously crafted forgery — were sent to Ad Club members as invitations to a presentation by headhunter Guy Tucker. We obtained the permission of three star Creative Directors to send the letters out over their signatures, on counterfeit stationery. Reactions from recipients were mixed: most were delighted, but some scary people were under-delighted — which I know for sure because they told me so in ALL CAPS. Copy follows.

Dear Bill—

Thank you for your interest in The Martin Agency. Unfortunately, your qualifications do not match our needs at this time.

Allow me to offer this suggestion: take some pointers from eminent headhunter Guy Tucker. If you’d followed Guy’s advice, by now you’d be working right down the hall from me, and perhaps even calling me by my affectionate nickname, “Sparky.”

As luck would have it, Guy is presenting his career-boosting wisdom at the Ad Club of the Triad on Thursday, October 25. I suggest you call 316-5144 to RSVP, or visit adclubofthetriad.com. If our needs change in the future, I’ll have your résumé on file.

Sincerely,

Mike Hughes, President